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pARTnership Movement on the Move!

Posted by Jessica Stern
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pARTnership Movement on the Move!

Jessica Stern, Private Sector Initiatives Program Manager, spent the day running a pARTnership workshop in Salt Lake City. Hosted by the Utah Cultural Alliance and the Utah Division of Arts and Museums, she spoke to business and cultural leaders on how arts and culture can offer businesses, through partnership, competitive edge.

 

With over 50 executive directors and marketing staff in the room, my aim was to communicate that arts and business partnerships can look like so much more than cash sponsorship. This can be frustrating for some, since so many cultural organizations are underfunded, and cash is badly needed. But as I expressed during my presentation, pARTnerships can exist in as many ways as there are creative ideas, and as arts and culture leaders, we need inspiration and a little courage to make them happen.

 

The pARTnership Movement offers language, resources and stories to help arts leaders ‘speak business,’ while illustrating to the business community why they should support the arts; and how they can support the arts in a myriad of ways in addition to cash support. Our primary vehicle for this illustration is via the 8 Reasons to Support the Arts. In our workshops we encourage participants to think of all the ways their arts practice aligns with each of the 8 reasons. In assessing the strength of the things leaders already do, we can connect the dots using the 8 reasons and other tools available on the pARTnership Movement site, to create new ideas and identify potential new business with whom we’d like to partner.

 

These in-person workshops are available to travel to your community, and we relish the opportunity to work directly with arts leaders across the country to strengthen relationships between business and the arts. Please be in touch with our team if you are interested in hosting one of these workshops.

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Announcing the 2018 BCA 10 Honorees

Posted by Danielle Iwata
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Announcing the 2018 BCA 10 Honorees
The Business Committee for the Arts (BCA) of Americans for the Arts is proud to present the BCA 10 awards on Tuesday, October 2, 2018 at a black-tie gala at the Central Park Boathouse in New York City.
 
The awards honor 10 U.S. companies, a business leader, and an arts and business partnership for their exceptional commitment to the arts through grants, local partnerships, volunteer programs, matching gifts, sponsorships, and board membership.
 
We are excited to announce this year's winners:
 

Churchill Downs (Louisville, KY)

Fifth Third Bank (Cincinnati, OH)

Fosun (New York, NY)

Phillips 66 (Houston, TX)

The Standard (Portland, OR)

Tierney (Philadelphia, PA)

UMB Financial Corporation (Kansas City, MO)

VF Corporation (Greensboro, NC)

West Bend Mutual Insurance Company (West Bend, WI)

Zions Bank (Salt Lake City, UT)

 

In addition, Chandrika Tandon, chairman of Tandon Capital Associates and Soul Chants Music in New York City and Grammy-nominated musician, will be honored with the BCA Leadership Award, which recognizes individuals for their extraordinary vision, leadership, and commitment to supporting the arts and for encouraging other businesses to follow their lead.

 

Square and Cheyenne River Youth Project of San Francisco, CA and Eagle Butte, SD, respectively, will receive the David Rockefeller pARTnership Award. This award recognizes a company and arts organization (or artist) for an exceptional project, program, or initiative that represents a true alliance, collaboration, or exchange between the two.

 

"We are grateful to honor these businesses and individuals for their exceptional involvement in ensuring that the arts thrive in their communities," said Robert L. Lynch, president and CEO of Americans for the Arts. "They provide the arts with significant financial and in-kind support, and they incorporate meaningful arts-related programs into their employee, customer, and community relations activities – truly setting a standard for other businesses to follow."
 
Join us in celebrating these companies and their exceptional partnership with the arts by purchasing tickets, placing an ad in the BCA 10 journal, or sponsoring the gala celebration.
 

 

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"The Arts Help Drive Utah’s Economic Success & Quality of Life"

Posted by Stacy Lasner
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"The Arts Help Drive Utah’s Economic Success & Quality of Life"

Art's ability to help businesses "build market share, enhance their brand, and reach new customers" is discussed in a Salt Lake City Tribune op-ed by Karen Krieger, Executive Director of the Salt Lake City Arts Council, and Robert Lynch, President and CEO of Americans for the Arts.

 

The op-ed ran during Americans for the Arts' annual National Arts Marketing Project Conference, held in Salt Lake City November 6-9, 2015, and featured 2008 BCA 10 honoree Zions Bank as an example of how business and arts partnerships can be mutually beneficial for both partners, as well as the local community. The bank recently partnered with Ballet West to showcase the ballet's stunning costumes in bank branches throughout Utah."This kind of business support of the arts is a vital piece of Salt Lake City's arts funding ecosystem," said Krieger and Lynch. "A strong arts scene and a culturally vibrant community is a significant economic driver that shouldn't be overlooked by the city's businesses."

 

Read the full op-ed here.

 

Learn more about Zions' Bank's ballet costume tour.

 

Read about how art can help put businesses in the spotlight.

 

Photo: Ballet West costumes and dancers at Zions Bank in Utah.

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CEO Offers 3 Principles Regarding Arts Support

Posted by Patrick O'Herron
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CEO Offers 3 Principles Regarding Arts Support

(Photo used with permission from TheSpectrum.com)

 

Headquartered in Salt Lake City, Zions Bank is a living example of how arts and business partnerships can thrive. The Zions Bank St. George Financial Center has long been a supporter of the arts with its Staircase Gallery, featuring rotating exhibits by area artists and art students. Zions Bank also sponsors a gallery at Dixie State University’s new Jeffrey R. Holland Centennial Commons building, showcasing large paintings by area artist Frank Huff. In addition, the Bank sponsors the Utah Shakespeare Festival, Broadway Across America, the Natural History Museum of Utah, and the Utah Museum of Fine Arts, among other initiatives, and was a 2008 recipient of The BCA 10: Best Businesses Partnering with the Arts in America award.

 

In February 2013, Scott Anderson, president and CEO of Zions Bank, spoke at the Sears Dixie Invitational Art Show Gala at Dixie State University's Eccles Fine Arts Center. Anderson spoke in part about how businesses—no matter the size—are obligated to support the arts.

 

“Supporting the arts benefits businesses as the arts offer opportunities to build relationships with customers, enhance community relations and attract and retain employees,” commented Anderson.

 

Anderson said that businesses must do their part in supporting the arts in schools and communities by purchasing the work of area artists, because “where arts flourish, the quality of life is superior and the people and the economy prosper.”

 

Anderson began his February speech by quoting President John F. Kennedy, who once said it is the “obligation of all people and all organizations to support the arts for the betterment of society and of life. When the creative impulse cannot flourish, when it cannot freely select its methods and objects, when it is deprived of spontaneity, then we all suffer, freedom is lost, creativity is abandoned, the root is severed and society crumbles.”

 

The CEO offered 3 principles regarding the arts that he believes will strengthen communities:

 

  1. Teaching the arts in school: Anderson called it a “moral obligation” and offered examples of how the inclusion of the arts in school curricula has benefited students, resulting in decreased absenteeism, fewer behavioral problems and increased academic achievement. “This is not to say that the study of the arts will make us all geniuses or great artists, but it will make us better people.”
  2. Promoting Creativity: Anderson encouraged his listeners to realize there are no limits to what they might be able to accomplish when creativity is part of the thought process. Creativity is not just an individual thing, but also important to communities and businesses.
  3. Supporting the arts: Anderson believes that in an enlightened and flourishing society, every individual, every business and every government will give to the arts, and will support the arts in their communities. “Some may be able to give only a little; some may be blessed to give a lot. But all of us can and must give.”
 
Anderson concluded his speech by telling his audience at the Eccles Fine Arts Center that following these three principles will be good for “us as a people.”
 
Inspired to use Anderson’s 3 principles to build upon your own arts and business pARTnerships? Visit the “For Partners” section of pARTnershipMovement.org for ways to take your pARTnerships to the next level! For more information on Zions Bank’s arts initiatives, visit ZionsBank.com.
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