News

Arts and business news from around the country.

RSS

Foster Critical Thinking in the Workplace Through the Arts

Posted by Stacy Lasner
0 Comments
Foster Critical Thinking in the Workplace Through the Arts

In the business world, innovation is a prerequisite for progress. Launching today, the third essay in The pARTnership Movement essay series, Foster Critical Thinking, demonstrates how arts partnerships can help a company encourage critical thinking and thereby boost innovation among employees.


Some companies choose to spend more money on research and development to trigger innovation, but the 2014 Global Innovation 1000 survey from strategic consultants Strategy&, the global strategy consulting team at PwC, showed that R&D spending alone will not necessarily make a company innovative.


According to the 2008 Ready to Innovate report by The Conference Board, Americans for the Arts, and the American Association of School Administrators:

 

  • 97% of U.S. business executives agree that creativity is becoming more important in the workplace.
  • 85% of U.S. executives looking to hire creative people say they cannot find enough qualified applicants.
  • 61% of U.S. executives say that employers have the responsibility to instill creativity in the workforce.

 

So how can companies encourage creativity among their employees in order to drive innovation?


Foster Critical Thinking features successful case studies from the Innovation Institute, which provides artist-led professional development programs for individuals and teams from various companies within Charlotte metro area and beyond, and Kohler Co. in Wisconsin.


Where the Innovation Institute seeks to reawaken creativity and innovation by bringing businesspeople into an artistic setting, Kohler takes a different approach and brings art into the workplace. The company partners with the John Michael Kohler Arts Center, an independent contemporary arts nonprofit organization, on an artist-in-residence program called Arts/Industry. The artists who participate in Arts/Industry use Kohler Co.’s industrial equipment and materials to produce their art—right alongside Kohler Co. associates building bathtubs, sinks, faucets, and other household fixtures. In 2011, Americans for the Arts was pleased to honor Kohler Co. with the BCA Hall of Fame Award for their engagement with the arts.


By learning from professional artists, employees can perhaps recognize the artistic value in their own work and realize that building a fine bathtub is not so far removed from building a sculpture, that writing a compelling report bears some kinship to writing a novel, that art and business are in fact interlinked on many levels.


Arts partnerships offer companies effective and cost-efficient methods of achieving critical business goals. The first essay in The pARTnership Movement essay series, Recruit and Retain Talent, shows how, by partnering with the arts, businesses can attract and retain the talented, motivated people they need in order to gain a competitive edge and outperform the competition. The second essay, Put Your Company in the Spotlight, explores how engaging with the arts can help a business build market share, enhance its brand, and reach new customers.


Do you know of a company that partnered with the arts to foster critical thinking? We want to hear from you! Tell us about it on Twitter using #ArtsandBiz or email us at pARTnership@artsusa.org.


Read more about how top businesses are partnering with the arts to foster critical thinking.


Learn more about The pARTnership Movement essay series.

 

Photo: Innovation Institute participants at McColl Center for Art + Innovation.
 

Related
Comments
blog comments powered by Disqus

More News

BCA 10 Spotlight: West Bend Mutual Insurance Company (West Bend, WI)
Sep 20, 2018 0 Comments
Americans for the Arts is excited to honor West Bend Mutual Insurance at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “The arts can have a profound impact on people of all...
Go to full post
BCA 10 Spotlight: Fifth Third Bank (Cincinnati, OH)
Sep 17, 2018 0 Comments
Americans for the Arts is excited to honor Fifth Third Bank at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA 10.   “Fifth Third Bank is committed to building thriving and vibrant...
Go to full post
BCA 10 Spotlight: Phillips 66 (Houston, TX)
Sep 13, 2018 0 Comments
“As a company committed to improving lives, Phillips 66 is proud to support the arts. Our communities are enriched by the arts, precisely because art touches and changes lives in ways that are positive and profound. It’s one...
Go to full post
Quaver Music Supports Arts Education
Sep 11, 2018 0 Comments
September 9-15 is National Arts in Education Week!   Passed by Congress in 2010, House Resolution 275 designates the week beginning with the second Sunday in September as National Arts in Education Week. During this week, the...
Go to full post
BCA 10 Spotlight: The Standard (Portland, OR)
Sep 10, 2018 0 Comments
Americans for the Arts is excited to honor The Standard at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “Fostering an appreciation for the arts helps build a foundation for...
Go to full post
BCA Spotlight: VF Corporation (Greesnboro, NC)
Sep 06, 2018 0 Comments
Americans for the Arts is excited to honor VF Corporation at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “VF has a proud history of supporting the arts in the communities...
Go to full post
BCA 10 Spotlight: Fosun International Shanghai CN (New York Office)
Sep 03, 2018 0 Comments
Americans for the Arts is excited to honor Fosun at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “Fosun has been a champion of the arts for many years, both domestically in...
Go to full post
BCA 10 Spotlight: Zions Bank (Salt Lake City, UT)
Aug 30, 2018 0 Comments
Americans for the Arts is excited to honor Zions Bank at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “There are many similarities between the arts and business.  Both push...
Go to full post
BCA 10 Spotlight: Tierney (Philadelphia, PA)
Aug 27, 2018 0 Comments
Americans for the Arts is excited to honor Tierney at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “Art is at the heart of everything we do and it inspires our creativity...
Go to full post
BCA 10 Spotlight: Churchill Downs (Louisville, KY)
Aug 23, 2018 0 Comments
Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99;...
Go to full post
On the "Streets of Bakersfield," Buses are Works of Art
Aug 16, 2018 0 Comments
Golden Empire Transit (GET), based in Bakersfield, CA, has been serving city for over forty years. As the mass transit operator in town, they play an integral role in the city’s infrastructure and economy, and have used this...
Go to full post
Oath Foundation and Gucci Tribeca Documentary Fund
Aug 08, 2018 0 Comments
Oath Foundation, funded by Oath, is partnering with Tribeca Film Institute to support documentaries focused on social issues. In collaboration with the Gucci Tribeca Documentary Fund, they provide documentaries in post-production...
Go to full post
PNC Keeping Arts Alive in its Communities
Aug 03, 2018 0 Comments
BCA 10 Honoree PNC continues to use the arts to bring its communities together. Through PNC Arts Alive, the company’s foundation is supporting access to arts experiences through affordable pricing, mobile studios, sensory friendly...
Go to full post
Seattle Boasts Shepard Fairey Mural at 9th and Thomas
Jul 30, 2018 0 Comments
When Scott Redman, CEO of Sellen Construction, was in the process of developing his first building, of the many the company has built, he wanted the arts to play an integral role. In an interview with The Seattle Times, he said...
Go to full post

Already a partner?

Already a partner?

Learn easy ways to take your partnership to a new level.

Use our ads locally

Use our ads locally

View The pARTnership Movement ad campaign and find ways to use the ads.

pARTnership videos

pARTnership videos

Watch and share our videos from The pARTnership Movement.

Partnership ideas

Partnership ideas

Inspire employees with tickets to the ballet or a concert.

Are you an arts group?

Are you an arts group?

Get listed in our searchable directory.

Recruit talent

Recruit talent

Employees want to live and work in a vibrant community.