On January 31, Free Arts NYC teamed up with clothing retailer UNIQLO to host a unique arts workshop for dozens of children from homeless shelters in Brooklyn and Queens. Inspired by UNIQLO’s graphic t-shirt collection, the children were given a chance to design and keep t-shirts of their own, courtesy of UNIQLO.
Free Arts NYC and UNIQLO host four of these workshops a year, each featuring a specific artist from which the children can draw inspiration. For this workshop, the children were introduced to the work of famous artist Keith Haring, whose signature technique uses simple lines and bold colors.
“The goal of Free Arts is to use the arts as a tool to inspire kids, give them self confidence and use buddies and mentors to build their self-esteem,” said Liz Hopfan, Executive Director of Free Arts NYC.
UNIQLO employees that participated utilized creative and artistic outlets to provide low-income children with one-on-one attention while reinforcing the idea of positive adult role models in their lives. This initiative also provided an opportunity for UNIQLO employees to get in touch with their own creative sides – one of the most highly sought applied skills by employers today according to the pARTnership Movement’s 8 reasons businesses partner with the arts.
Arts and business partnerships like these continue to make an positive impact across New York City – in this case, not only through art-making with underserved communities, but also with the UNIQLO employees who made the effort to participate!
Watch the following video on the Free Arts-UNIQLO partnership at Pix11.com.