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Cultural Foundation Gets New Name, Mission

Posted by Valerie Beaman
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Cultural Foundation Gets New Name, Mission

As part of its plan to more aggressively court local business leaders, the nonprofit Cultural Foundation of Broward has changed its name and its mission for engaging the county's corporate community. The new name is Business for the Arts of Broward County. BankAtlantic CEO Jarett Levan, chairman of the organization, and business leaders in the community decided to shift the emphasis of the Cultural Foundation of Broward, a government agency founded in 1989 from a fundraising entity to more of an agency advocating the value of the arts to business.

 

Citing the connection between the arts and economic development, Jarett Levan said, "It's about getting business leaders together and educating them on the tremendous economic vitality of arts and culture in Broward County. Business for the Arts of Broward aims to turn corporate leaders into "advocates for the entire cultural landscape."

 

Programs will be focused on bringing arts and business together to meet in creative environments.

 

For more information, www.sun-sentinel.com

 

*Photo courtesy of Adam Tinworth

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