Chrysler, one of Detroit’s most notable “exports”, is expanding their cultural outreach initiatives through a new design competition for high school students. The 'Autorama High School Design Competition 2013', currently accepting submissions, gives students the opportunity to explore their creativity and ingenuity by designing a future luxury Chrysler brand vehicle envisioned for the year 2030. The mission of the competition is not only to promote charity (all proceeds benefit the United Way), but also to celebrate Detroit’s colorful heritage and engage local youths.
"This year our product design team has been looking at creative ways to further support United Way for Southeastern Michigan as part of our overall corporate initiatives to help improve lives for people and communities in need," said Ralph Gilles, Senior Vice President - Product Design, Chrysler Group LLC. "With additional help from the College for Creative Studies and one of the best custom car shows in the world-our own Detroit Autorama-we'll hopefully inspire some new and aspiring automotive designers right here in our own backyard."
A panel of judges, including designers from the Chrysler Group Product Design Office, faculty from the College of Creative Studies and staff from the Detroit Autorama, will choose the winning design. Prizes include scholarships, a tour of Chrysler Group's Product Design Office, free automotive design courses at the College of Creative Studies, passes to the Detroit Autorama, and iPads.
For more information on submission requirements and participation deadline, visit media.chrysler.com.