News

Arts and business news from around the country.

RSS

#ArtsandBiz Practitioners Speak!

Posted by Jessica Gaines
0 Comments

With voices representing many industries, these three business sector leaders echo the key messages in the pARTnership Movement’s 8 Reasons to Partner with the Arts.

 

1. Google

“Art for art’s sake and art for technology’s sake. We want to empower STEM and art work with students.”

 

Eric Schmidt

Executive Chairman of Google’s parent company Alphabet

and former CEO of Google

 

 

At the unveiling of a new Google Data Center mural in Council Bluffs, IA, Google announced a partnership between Google and the Council Bluffs Community School District on a virtual technology art program.

 

With these data center murals and pARTnerships, Google is showing they care about the company’s impact in the community, beyond the business technology, but also in a way that boosts the community’s quality of life.

 

 

2. Viacom

Does Art at Viacom affect the creative productivity of staffers?


“It’s inspirational. Art inspires from the 

outside in. We want to keep the installations alive even after they’ve come down, so we’ve created a poster and postcard series for people to put their favorites on display in their workspace.”

 

Art at Viacom Project leaders Susan Claxton and Cheryl Family

 

 

 

 

 

Viacom, already known for multifaceted creativity, has their Viacom Lab, a state-of-the art endeavor that utilizes virtual reality, GIFs, live streaming and immersive experiences to up engagement and the fan experience. Their Art at Viacom project has made a name for itself by redefining the aesthetics of the workplace.

 

Viacom is doing something that is always proof-positive: emphasizing creative activities and including them back into the actual work culture.

 

 

3. Accenture Strategy

 

“We were turning words into notes and notes into the symphony. [We wanted to] evoke the emotion that a lot of the work we do with clients [brings] an emotional connection.”

 

Mark Knickrehm

Group Chief Executive at Accenture Strategy

 

 

Accenture Strategy created "Symphonologie: the Music of Business", a symphonic experience, to combine human insight and artificial intelligence. The work debuted inside the Louvre Pyramid where it was performed by a 50-piece orchestra and relays a musical message about technology and business. This isn’t a surprise as Accenture Strategy is known for combining deep business insight with the understanding of how technology will impact industry and business models.

 

By using the arts to translate their business message Accenture Strategy is showing how arts, technology, and strategy can unlock a new point of view.

 

 

Photos: Google Data Center Mural in Council Bluffs, Art at Viacom Tumblr, Accenture Strategy

Related
Comments
blog comments powered by Disqus

More News

BCA 10 Spotlight: West Bend Mutual Insurance Company (West Bend, WI)
Sep 20, 2018 0 Comments
Americans for the Arts is excited to honor West Bend Mutual Insurance at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “The arts can have a profound impact on people of all...
Go to full post
BCA 10 Spotlight: Fifth Third Bank (Cincinnati, OH)
Sep 17, 2018 0 Comments
Americans for the Arts is excited to honor Fifth Third Bank at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA 10.   “Fifth Third Bank is committed to building thriving and vibrant...
Go to full post
BCA 10 Spotlight: Phillips 66 (Houston, TX)
Sep 13, 2018 0 Comments
“As a company committed to improving lives, Phillips 66 is proud to support the arts. Our communities are enriched by the arts, precisely because art touches and changes lives in ways that are positive and profound. It’s one...
Go to full post
Quaver Music Supports Arts Education
Sep 11, 2018 0 Comments
September 9-15 is National Arts in Education Week!   Passed by Congress in 2010, House Resolution 275 designates the week beginning with the second Sunday in September as National Arts in Education Week. During this week, the...
Go to full post
BCA 10 Spotlight: The Standard (Portland, OR)
Sep 10, 2018 0 Comments
Americans for the Arts is excited to honor The Standard at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “Fostering an appreciation for the arts helps build a foundation for...
Go to full post
BCA Spotlight: VF Corporation (Greesnboro, NC)
Sep 06, 2018 0 Comments
Americans for the Arts is excited to honor VF Corporation at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “VF has a proud history of supporting the arts in the communities...
Go to full post
BCA 10 Spotlight: Fosun International Shanghai CN (New York Office)
Sep 03, 2018 0 Comments
Americans for the Arts is excited to honor Fosun at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “Fosun has been a champion of the arts for many years, both domestically in...
Go to full post
BCA 10 Spotlight: Zions Bank (Salt Lake City, UT)
Aug 30, 2018 0 Comments
Americans for the Arts is excited to honor Zions Bank at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “There are many similarities between the arts and business.  Both push...
Go to full post
BCA 10 Spotlight: Tierney (Philadelphia, PA)
Aug 27, 2018 0 Comments
Americans for the Arts is excited to honor Tierney at the BCA 10 Gala on October 2, 2018 in New York City. Click here to learn more about the BCA10.   “Art is at the heart of everything we do and it inspires our creativity...
Go to full post
BCA 10 Spotlight: Churchill Downs (Louisville, KY)
Aug 23, 2018 0 Comments
Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99;...
Go to full post
On the "Streets of Bakersfield," Buses are Works of Art
Aug 16, 2018 0 Comments
Golden Empire Transit (GET), based in Bakersfield, CA, has been serving city for over forty years. As the mass transit operator in town, they play an integral role in the city’s infrastructure and economy, and have used this...
Go to full post
Oath Foundation and Gucci Tribeca Documentary Fund
Aug 08, 2018 0 Comments
Oath Foundation, funded by Oath, is partnering with Tribeca Film Institute to support documentaries focused on social issues. In collaboration with the Gucci Tribeca Documentary Fund, they provide documentaries in post-production...
Go to full post
PNC Keeping Arts Alive in its Communities
Aug 03, 2018 0 Comments
BCA 10 Honoree PNC continues to use the arts to bring its communities together. Through PNC Arts Alive, the company’s foundation is supporting access to arts experiences through affordable pricing, mobile studios, sensory friendly...
Go to full post
Seattle Boasts Shepard Fairey Mural at 9th and Thomas
Jul 30, 2018 0 Comments
When Scott Redman, CEO of Sellen Construction, was in the process of developing his first building, of the many the company has built, he wanted the arts to play an integral role. In an interview with The Seattle Times, he said...
Go to full post

Already a partner?

Already a partner?

Learn easy ways to take your partnership to a new level.

Use our ads locally

Use our ads locally

View The pARTnership Movement ad campaign and find ways to use the ads.

pARTnership videos

pARTnership videos

Watch and share our videos from The pARTnership Movement.

Partnership ideas

Partnership ideas

Inspire employees with tickets to the ballet or a concert.

Are you an arts group?

Are you an arts group?

Get listed in our searchable directory.

Recruit talent

Recruit talent

Employees want to live and work in a vibrant community.