Tennis all-star Serena Williams teamed up with Allstate Foundation Purple Purse and artists, including Isabel Castillo Guijarro to raise awareness about domestic violence. Together, they unveiled a street art campaign that will appear in six cities with six different murals.
Domestic violence, while remarkable common – affecting 1 in 4 women – is often overlooked. Allstate Foundation Purple Purse conducted a Public Opinion Survey, which revealed that “the most common form of domestic violence – financial abuse – remains difficult to detect and understand,” with 2/3 saying they “have not seen anything on financial abuse as a form of domestic abuse in the public forum.”
These murals are meant to be backdrops for photos, to be shared on social media. In the age of Instagram and other platforms, the stigma of social media continues to grow. By using shareable public art, Allstate Foundation and Serena Williams aim to shed new light onto this issue.
As reported in the press release, here are the locations of the murals:
- New York City, Tictail Market, created by Isabel Castillo Guijarro
- Houston, The Heights, created by Ana Marietta
- New Orleans, Oak Street, created by Milagros Collective
- Chicago, Wicker Park, created by Lauren Asta
- Seattle, (week of Aug. 6) created by Ellen Picken
- Los Angeles, (week of Aug. 13) created by Carolyn Suzuki
Photo: Mural by Isabel Castillo Guijarro