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Lessons in Oratory from the Opera
Sep 18, 2015 0 Comments
Did you know that Margaret Thatcher took voice lessons when she became Prime Minister of the United Kingdom? Think about the people you know in leadership positions. Chances are they all share an ability to communicate well...
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Bang on a Pringles Can: From Packaging to Percussion
Jul 31, 2015 0 Comments
This summer, Pringles is partnering with the arts to inspire creativity and convey the message that the snack food is as essential to summer as new music and live concerts. As part of its Summer Jam campaign, Pringles is challenging...
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Classical Concerts at Clinics Can Calm Patients
Jul 17, 2015 0 Comments
“One good thing about music, when it hits you, you feel no pain.” – Bob Marley. In 2008, Michael Silverman, Director of Music Therapy at the University of Minnesota, and Jon Hallberg, Medical Director at the University of...
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Obey Your Verse this Summer with Sprite
Jul 10, 2015 0 Comments
Sprite’s Obey Your Verse campaign is back with 16 limited edition cans featuring lyrics from hip-hop artists Drizzy, Nas, Rakim, and Notorious B.I.G. “Legacy means everything to me,” Nas told Rap-Up, “When I wrote these lyrics...
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Biotech Bands Battle it out in Boston
May 26, 2015 0 Comments
On Wednesday, May 20, 2015, the third annual Battle of the Biotech Bands, hosted by the Arts & Business Council of Boston, took place at Boston’s Royale Nightclub. Described as a fun, community-driven, networking event, Battle...
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21st Century Fox Gives a Note to Music Education
Apr 16, 2015 0 Comments
Give a Note Foundation, a leading nonprofit dedicated to supporting and strengthening music education programs, has established a partnership with 21st Century Fox which will support 20 under-funded music education programs across...
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StubHub Commits $1 Million to Music Education
Mar 26, 2015 0 Comments
Ticket marketplace StubHub has partnered with the Mr. Holland’s Opus Foundation to bring music instruments to schools in low-income areas. A longtime supporter of music education, StubHub announced its commitment to put $1 million...
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The Marketing Power of Music
Jan 13, 2015 0 Comments
The 8 reasons businesses partner with the arts teach us that the arts can put your business in the spotlight, building market share, enhancing brand, and reaching new customers. Think about the branding power of music—the Olympics...
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Universal Music Classics Partners with U. Miami’s Frost School of Music
Nov 19, 2014 0 Comments
Universal Music Classics (a subsidiary of Universal Music Group) and the University of Miami’s Frost School of Music have announced plans to forge a business-academic partnership called Universal Music U @ Frost, intended to...
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Aetna's Partnership with the Sphinx Organization Reaches New Heights
Nov 12, 2014 0 Comments
I spy with my little eye arts and business partnerships! If you look carefully at the video below of cellist Francisco Vila performing with a beatboxing Southwest Airlines flight attendant, you will notice that Vila is wearing...
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Starbucks' Little Big Show Benefits the Arts
Oct 28, 2014 0 Comments
It’s the little show with a big impact! Starbucks, in tandem with KEXP and the Seattle Theatre Group (STG), presents Little Big Show, a concert series that benefits Seattle-area arts organizations. Little Big Show performances...
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Budweiser is MADE for Music
Jul 31, 2014 0 Comments
(Image courtesy of PRNewswire.com.)   Budweiser, a subsidiary of Anheuser-Busch, unveiled its 2014 MADE for Music campaign earlier this week. MADE for Music brings together millions of music fans from around the world, celebrating...
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Apple's New Ad Featuring Composer and Conductor Esa-Pekka Salonen
May 30, 2014 0 Comments
A new TV commercial for the Apple iPad features Finnish conductor and composer Esa-Pekka Salonen as he creates a new classical music score on-the-go.   As Salonen goes about his everyday life, he records moments of inspiration...
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The Buffalo Philharmonic Orchestra Shops for Success at Tony Walker & Co.
May 16, 2014 0 Comments
Tony Walker & Co. (TW&Co.) is a Buffalo-based, high-end fashion retail center located in Williamsville, New York. A high percentage of Buffalo Philharmonic Orchestra (BPO) patrons live in this Buffalo suburb and patronize the...
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