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Top Five Arts and Biz Picks for 2016!

Posted by Jessica Gaines
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At Americans for the Arts, the Private Sector Initiatives team works to strengthen partnerships between the arts and businesses communities. Hear from the team about its favorite arts and biz partnerships from 2016.

 

Jessica Gaines, Business Committee for the Arts Coordinator

Jessica’s pick: Midday Dance Parties

 

"A trend that we covered here on the pARTnership Movement was Midday Dance Breaks or Lunchtime Dance Parties. Not only is a midday movement session needed, it’s a great way for companies to recruit and retain their talent. In fact, my teammate Emma and I were able to attend a dance break sponsored by Perrier and Flavorpill where we received this fun light-up swag that we now use to celebrate team wins or successes."

 

Video courtesy of Jessica Gaines.

 

Emma Osore, Program Coordinator, Arts & Business Council of New York

Emma’s pick: Con Edison’s mentorship and participation in the DIAL summer program

Photo courtesy of ABC/NY.

 

"Not only does Con Edison financially subsidize the DIAL (Diversity in Arts Leadership) intern stipends and provide in-kind event space, their employees have volunteered their personal time to fill two-thirds of the business mentor roles. This business mentor commitment strengthens the capacity of the young leader but also strengthens Con Edison’s business goals and engages their employees in a meaningful way."

 

Emily Peck, Vice President of Private Sector Initiatives

Emily’s pick: Kohler’s Arts/Industry program

 

"We featured this program in our pARTnership Movement essay on fostering critical thinking through the arts. We also got to hear about the program and how it benefits the artists involved and the company when Ruth Kohler joined us at our Sun Valley policy convening. Artists and Kohler associates work side by side on the factory floor."

 

 

Jordan Shue, Private Sector Initiatives Program Manager

Jordan’s pick: Austin Energy's collaboration with Forklift Danceworks

 

PowerUP- 3 min excerpt from Forklift Danceworks on Vimeo.

 

"Allen Small, Austin Energy Distribution Director, and Allison Orr, Forklift Danceworks Artistic Director, both participated in the BCA 10 webinar and it was clear that it was a true partnership in every sense of the word. Every time I need some inspiration I watch the videos of PowerUP performance!"

 

From the BCA 10 program book: In 2013, Austin Energy supported the Forklift Danceworks production of PowerUP—a free performance featuring more than 60 linemen, electrical technicians, and Austin Energy employees. The collaborative work showcased the work of numerous Austin artists such as award-winning choreographers Allison Orr and Krissie Marty and Peter Bay, conductor for the Austin Symphony. The production was presented to 6,000 people and thousands more through a nationally broadcast documentary.

 

Amy Webb, Director, Arts & Business Council of New York

Amy’s pick: SPRZ NY partnership between Uniqlo and MoMA

 

"SPRZ NY (Surprise New York) is a project designed around the concept of 'a place where clothes and art meet.' It features a special collection of modern art-inspired fashion products intended to surprise, including a collaboration with The Museum of Modern Art. We've featured the partnership in the past (here) but it always a stand-out to me."

 

If you know of other dynamic businesses partnering with the arts, consider nominating it for the 2017 BCA 10: Best Businesses Partnering with the Arts.

 

 

 

Related

Water Conservation is Music to Our Ears

Posted by Chris Zheng
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Water Conservation is Music to Our Ears

The arts and business can easily flow together, even when it comes to water conservation. Just ask Kohler Co., a global leader in manufacturing kitchen products, engines and power systems, premier furniture, and the operator of two five-star hospitality and golf resort destinations. Kohler recently teamed up with The Nature Conservancy, a leading conservation organization located in all 50 states and more than 69 countries, and the Bonnaroo Music and Arts Festival to promote smart water use to over 36,000 concert attendees.

 

Based on research from the EPA WaterSense program, Kohler noted that the average American adult spends 8 minutes in the shower, using 18 gallons of water each time. In the spirit of conservation and music, Kohler started the #CommitToSix campaign to get Kohler customers and Bonnaroo concertgoers to cut their water use by 25 percent by shortening their shower time by just two minutes. Showers at the festival facilities were equipped with Kohler Moxie Bluetooth-enabled showerheads, allowing people to enjoy quality music while becoming more aware of the amount of time they spent in the shower.

Senior manager of sustainability at Kohler stated “whether you sing in the shower or not, pledging to cut just a few minutes of shower time is a simple way that festival-goers, music fans and everyone else can reduce water use.” Through partnering with the arts in a music festival like Bonnaroo, Kohler is making it easier than ever to sing in the shower and save water.

 

With a partnership that so perfectly blends business, arts, and advocacy, it should come as no surprise that both Kohler and Bonnaroo are previous recipients of Americans for the Arts’ BCA 10 Awards (Bonnaroo’s award is via parent company is AC Entertainment), being among the top ten businesses recognized every year for being the partners of the arts. Whether it’s a song in the key of C or a sea of fans, Kohler and Bonnaroo are taking on corporate responsibility with the arts.  

 

Photo: KOHLER® Moxie Showerhead

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