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Programs by Design

Posted by Kate Reese
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Programs by Design

Here at the pARTnership Movement, we talk a lot about how experience in the arts fosters creativity, problem solving skills, and strategic thinking. In Philadelphia, an industrial designer-turned-executive is living this truth, as covered in a recent article on Philly.com.

 

Karin Copeland says her attention to product design fostered her aptitude for program design in her current role as Executive Director at the Arts + Business Council of Greater Philadelphia (ABC). When she first started the job, she noticed a handful of improvement areas and set to work sculpting programs the same way one might sculpt clay.

 

When she arrived at the organization, its reputation hinged largely on an annual luncheon that gathers more than 1400 each year. While the event drew crowds, Copeland saw an opportunity for expansion and “wanted ABC to be recognized as a source of valuable programs of mutual benefit to the business and arts communities.”

 

Since then, Copeland has tripled participation in existing programs such as Business on Board, which educates professionals about good nonprofit arts board behavior like fundraising. The Kennet Symphony orchestra is one example of success – it’s gained two engaged board members through participation in the program.

 

Among the new programs Copeland’s vision has brought to fruition is a speaker series that routinely sells out; notable professionals such as Malcolm Gladwell and Facebook’s Sheryl Sandberg rank among past speakers.

 

ABC has also launched a program called Designing Leadership, which partners with IBM and The Wharton School of Business to provide executive development for arts, culture, and creatives sectors.

 

Through these new strategic initiatives, the Arts + Business Council of Greater Philadelphia has expanded reach and demonstrated the ultimate value arts can have for business community. At the helm, Karin Copeland is perfect example of how exposure to the arts enables entrepreneurs to envision change, take a leap and bring lofty ideas to fruition.

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An Animated Approach to Arts and Business Partnerships

Posted by Kate Reese
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An Animated Approach to Arts and Business Partnerships

If you’ve ever wondered what can be accomplished in 11 weeks by a class of college seniors equipped with animation software, the answer is – a lot, actually.

 

The Arts & Business Council of Miami recently worked with a class at Miami International University of Art & Design in celebration of its 30th anniversary, challenging students to depict the creative ecosystem in Miami in a digital media project. The partnership not only demonstrated that the arts lead to innovation, but also provided students with a real-world client experience – perfect for a senior portfolio!

 

Students developed story boards, pitched their ideas and gave final presentations, all the while exploring the ways that arts have been essential to the business sector in Miami. And like the good millennials they are, tracked their progress online using the hashtag #MIUABC.

 

The results were incredible. Though the aesthetic themes and content varied, the message was the same: if businesses are looking for transformative strategies, look no further than the arts! One student, Bernadette Lim, echoed the pARTnership Movement’s message with her project, 8 Reasons to Join the Arts. Each final project involved animated logos that will be featured on the Arts & Business Council of Miami’s website, and were shown at the Miami-Dade Department of Cultural Affair’s Breakfast with the Arts & Hospitality Industry. The Arts & Business Council of Miami even got a video out of it! You can see how these animations will be used in the cultural tourism outreach efforts and learn more about arts biz partnerships in Miami here.

 

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The Creative Economy: How a Chamber of Commerce and Arts & Business Council Are Changing the Conversation

Posted by Stacy Lasner
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In a recent ARTSblog post, Rob Wonderling, President and CEO of the Greater Philadelphia Chamber of Commerce, explained how the Chamber partners with the Arts & Business Council of Greater Philadelphia (A&BC) to facilitate the continued growth of the region by breaking down the barriers that separate “arts” from “businesses.”

 

A&BC supports the business aspect of the arts community through volunteer consulting projects, board governance, leadership development programs, and pro bono legal services. The Chamber seeks to influence business-friendly legislation, participates in initiatives to improve education and the community, promotes professional enrichment programs, and provides members with cost-efficient ways to run their businesses. Together they help foster a vibrant cultural community that people want to work in and visit.

 

Learn how A&BC has provided Chamber members with opportunities to develop their skills through the arts and how, by combining their efforts, they provide business, technology, and legal professionals the opportunity to apply their skills to challenges in Greater Philadelphia’s creative sector.
 

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