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It’s a Celebration! The 2017 BCA 10 Gala: Best Businesses That Partner with the Arts

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It’s a Celebration! The 2017 BCA 10 Gala: Best Businesses That Partner with the Arts

On October 11th, business and arts leaders gathered at the iconic Central Park Boathouse in New York City to honor the best businesses partnering with the arts in America at the annual BCA 10 Awards. Now in its 13th year, this black-tie gala presented by Americans for the Arts’ Business Committee for the Arts brought an evening of stories and musical performances that showcased the great gain in the business and arts communities coming together. 

 

The companies recognized this year join an illustrious list of honorees who are transforming their businesses and their communities by partnering with the arts to foster innovation, engage employees, and contribute to the health and quality of local life. This year’s BCA 10 honorees are:

 

21c Museum Hotels

Cardinal Health

Guitar Center Inc.

Halekulani Corporation

Houston Methodist

Humana Inc.

Kaiser Permanente Colorado

Lincoln Financial Group

Magic Hat Brewing Company

The Betsy-South Beach

 

 

UNIQLO and The Museum of Modern Art received the BCA pARTnership Award and Raymond J. McGuire, Global Head of Corporate & Investment Banking, Citi, received the BCA Leadership Award.

 

 

  

The night kicked off with a cocktail hour for attendees overlooking the Central Park Lake, and was followed by award presentations, dinner, and musical performances. Each BCA honoree was presented with an original inscribed piece of glass from the artists at Rosetree Glass. Broadway, film, and tv star Santino Fontana, performed jazzy tunes and a few from his performance career.  Cellist Derek Loue, student at the Juilliard School of Music, gave an enchanting solo performance.

 

 

Honorees 21c Museum Hotels, Halekulani Corporation, and The Betsy-South Beach come from the hotel industry. 21c Museum Hotels puts contemporary art at the heart of its experience. The company was founded by contemporary art collectors and preservationists who believe in the power of art to transform communities. Halekulani has created and developed a bespoke program of experiences for its guests and patrons, including its “For You, Everything” program, which invites guests to enjoy the cultural and arts offering on Oahu through VIP complimentary access and select private docent tours at some of the most famous and iconic arts and cultural institutions in the city. The Betsy Hotel—family-owned and independently operated—aims to capture and champion the power of community through its dedicated PACE (Philanthropy, Arts, Culture, and Education) program.

 

Cardinal Health, Houston Methodist, Humana Inc. and Kaiser Permanente Colorado come from the healthcare industry. Cardinal Health’s culture of giving back to the arts begins with chairman, CEO, and classically trained opera singer, George Barrett, who frequently says that the arts influence his leadership style. Houston Methodist’s programs of its Center for Performing Arts Medicine have expanded to include integration of the performing and visual arts into the hospital environment, where the power of the arts accelerate patient healing and provide holistic care. Humana prioritizes arts and health research by enlisting the support of creative economy producers and supports the arts through donations and volunteerism. Kaiser Permanente Colorado has supported the Colorado Business Committee for the Arts, facilitating programming within the organization that cultivates employee creativity and connectedness

 

Guitar Center, widely known for its instrument and monetary support to more than 400 schools, music programs, charities, and nonprofit organizations each year. Magic Hat Brewing Company accepted their award with a spirited toast in the tradition of the company. Lincoln Financial Group has been a long-standing partner to the arts in the communities in which it has a major business presence, supporting many cornerstone organizations through the years.

 

UNIQLO and MoMA’s shared passion for quality, innovation, and spreading the joy of art around the world lends to their dynamic partnership and Raymond McGuire brings his style of humor, wit, intensity, and thoughtfulness to his work and that which touches the arts.

 

We are thankful to our sponsors, event attendees, performers, presenters, and nominators for contributing to such a successful night celebrating businesses that partner with the arts.

 

Nominations for the BCA 10 Awards open in NovemberWe look forward to learning about the creative arts and business partnerships in your community.

 

View the BCA 10 program book to learn more about this year’s best businesses partnering with the arts.

 

Photo 1:

(Left to Right) Robert Lynch, President & CEO, Americans for the Arts, Thelma Golden, Director and Chief Curator, Studio Museum Harlem, and 2017 BCA Leadership honoree Raymond McGuire, Global Head of Corporate and Investment Banking, Citi. Photo by Rana Faure.

 

Photo 2:

Santino Fontana performs at the BCA 10 with Steven Fiefke on the piano. Photo by Rana Faure.

 

Photo 3:

Peter Shaindlin, COO of Halekulani Corporation accepts a 2017 BCA 10 award.Photo by Rana Faure.

 

Photo 4:

Alessandra DiGiusto, Head of CSR Americas and Executive Director of Deutsche Bank Americas Foundation, Vice Chair Americans for the Arts Board, Vice Chair of ABC/NY Board, with 2017 BCA pARTnership honorees Hiroshi Taki, CEO, UNIQLO, and Ruth Shapiro, Director, Business Development,The Museum of Modern Art.Photo by Rana Faure.

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BCA 10 Spotlight: AutoZone, Inc. in Memphis, Tennessee

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BCA 10 Spotlight: AutoZone, Inc. in Memphis, Tennessee

"Even as AutoZone has evolved over the last 36 years, we’ve maintained a steadfast commitment to our hometown of Memphis, Tennessee. Leadership and active participation in our region’s arts and culture are essential to community engagement and growth. In partnership with ArtsMemphis, ArtsZone provides funding for dozens of emerging and established arts initiatives and events; youth outreach and mentoring programs for underserved youth; accessible, community-building endeavors; and minority arts growth."

–Bill Rhodes, Chairman, President, and CEO, Customer Satisfaction, AutoZone, Inc.

 

AutoZone, Inc.,  the leading retailer and a leading distributor of automotive replacement parts and accessories in the United States, views a thriving arts community as a key component to creating and sustaining an economically strong, authentic, and dynamic community. The company supports arts and culture initiatives through unique funding programs, civic leadership, and employee engagement.

 

In AutoZone’s hometown of Memphis, Tennessee, the company provides annual funding to ArtsMemphis, a United Arts Fund, and dozens of local arts and culture organizations through a grant program called ArtsZone. The program, which is administered by ArtsMemphis, helps support emerging arts programs and events, including Indie Memphis Film Festival; outreach and mentoring programs for underserved youth, including the New Ballet Ensemble; accessible, community-building endeavors, including the Levitt Shell Music Series; and minority arts growth, including the Hattiloo Theatre. In 2014, AutoZone distributed more than $400,000 in funding to local arts groups. Memphis-based AutoZone employees are also encouraged to donate to ArtsMemphis through a payroll deduction program, which matches 100 percent of donations dollar-for-dollar.

 

In 2004, AutoZone founder J.R. “Pitt” Hyde III and former AutoZone CEO Steve Odland spearheaded ArtsMemphis’s ambitious endowment campaign, Memphis for the Arts (MFTA). AutoZone made the lead gift and encouraged other businesses to get involved. MFTA generated more than $27.2 million and enhanced the profile of the Memphis arts community.

 

Additionally, in 2001 AutoZone donated 226 works collected by J.R. “Pitt” Hyde III to the Memphis Brooks Museum of Art. The AutoZone Collection offers a selection of artists and artisans from the Mid-South.

 

AutoZone’s creative partnership with the arts is also evidenced by its affiliation with Opera Memphis. The company supports Opera Memphis’ 30 Days of Opera, a public-outreach initiative that aims to integrate opera into everyday life. Since its launch in 2012, 30 Days of Opera has reached more than 50,000 people at more than 80 locations in the Greater Memphis region. In both 2013 and 2014, AutoZone commissioned Opera Memphis to create two iterations of ‘AutoZone: The Opera,' for the company’s national conference. The opera featured a cast of characters lamenting their car problems to an AutoZone customer service representative. By partnering with the arts, AutoZone reinforced the strong corporate culture and commitment to customer satisfaction in a creative and memorable way.

 

Photo: Opera Memphis performs at the 2014 AutoZone National Sales Meeting

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The Best Businesses Partnering with the Arts are Featured in Forbes

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This year's BCA 10 honorees are using the arts to meet business goals in moving ways. We are proud to recognize them with an ad in the 100th Anniversay Issue of Forbes, "100 Greatest Business Minds" (page 169, September 28).

 

Each attendee of this year's BCA 10: Best Businesses Partnering with the Arts in America gala, held on October 11 at the Central Park Boathouse in New York City, receives a copy of the issue and an opportunity to congratulate this year's honorees.

 

 

For more information, read the BCA 10 press release.

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Hear from the Business Leaders of the 2017 BCA 10: Best Businesses Partnering with the Arts

Posted by Jessica Gaines
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Now that you have read about this year’s BCA 10 honorees, let’s take the time to meet the leaders. These business executives, representing a range of industries from hotels to healthcare to retail, are inspiring. Support them because they have allowed the arts to shine in their businesses and communities across the country.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

For more infomation about the October 11th BCA 10 Gala visit   www.americansforthearts.org/events/bca-10.

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2012 BCA 10 Winning Tampa Bay Times Spreads Joy of Literature with Times Festival of Reading

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2012 BCA 10 Winning Tampa Bay Times Spreads Joy of Literature with Times Festival of Reading

Every fall, the Tampa Bay Times marketing department produces a celebration of the literary arts known as the Times Festival of Reading. This one day event draws thousands of book lovers, as well as famous authors from across the country who come to discuss their work, meet fans and sell books.

 

“Like an orchestra or museum or concert hall, a fine newspaper is a creative enterprise and a community asset. Through fat times and lean, we have tried to nourish the creative arts because they help make our community more vibrant. Our investments have paid dividends for the Tampa Bay region, and therefore for our enterprise,” says Paul Tash, Chairman and CEO of the Tampa Bay Times.

 

The Tampa Bay Times believes the arts help fuel the economy and creativity, and that fostering and supporting the arts is crucial to the health of the community. By increasing awareness, creating discussion, providing economic support and driving audience, the Tampa Bay Times continues to help the area’s vibrant arts community.

Since 2005, the Times has given more than $865,000 in cash and approximately $1 million of in-kind support through print and web advertising to dozens of arts organization throughout Tampa Bay. In 2011, the Times gave more than $62,000 to the arts in Tampa Bay and provided more than $100,000 in discounts on advertising and in-kind space.

 

Acting as an arts leader in the community, the Times makes its senior leaders available to serve on the boards of nonprofit arts groups. Times staffers have served on the boards of Ruth Eckerd Hall, the Dali Museum, and the Tampa Bay Businesses for Culture & the Arts (TBBCA).

 

Through its support of the TBBCA, the Times has helped fund scholarships for local high school students to pursue a secondary education in the arts. Over the past four years, more than $60,000 in scholarships has been awarded.

 

For more than 20 years, the Tampa Bay Times has supported dozens of diverse arts and cultural organizations throughout Florida. Currently, the Times has been the media sponsor of some of the largest, most renowned venues and arts festivals in Florida, including the David A. Straz Jr. Center for the Performing Arts, Tampa Museum of Art, Tampa Bay Blues Festival, and the Gasparilla Arts Festival. The Times also proudly supports many smaller, local arts groups and events such as Studio@620, Tampa Theatre, and the Morean Arts Center.

 

Photo: A child reading a book at the 21st annual Times Festival of Reading in St. Petersburg, Florida. This image is sourced from the October 2013 edition of HarborNotes Weekly.

 

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2011 BCA Winning Law Firm, Baker Botts L.L.P., Says the Arts Are Essential

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2011 BCA Winning Law Firm, Baker Botts L.L.P., Says the Arts Are Essential

A major supporter of the arts since the 19th century, Baker Botts, an international law firm, strives to be a good corporate citizen, helping arts organizations thrive and providing opportunities for its employees and clients to increase their exposure to all forms of art.

 

“Arts programs are essential to our communities,” said former Baker Botts Managing Partner Walt Smith upon the announcement of the 2011 BCA award. “We make it a priority to support these programs with volunteer time, board participation and financial contributions. We are truly honored that the BCA has chosen to recognize our commitment to the arts.”

 

Supporting arts organizations brings valuable perspectives, experiences, and talents to the firm which allows Baker Botts to be more creative, effective, and ultimately successful in the practice of law.

 

The Houston Grand Opera (HGO) nominated Baker Botts for The BCA 10 “because of its long-term commitment to supporting and bolstering a thriving arts community by supporting major art institutions as well as employee arts programming,” HGO officials stated in their nominating letter to the BCA.

 

Baker Botts provides extensive pro bono legal services and financial contributions to a variety of arts organizations, including Houston Grand Opera, Houston Symphony, Houston Ballet, Alley Theatre, Museum of Fine Arts Houston, Contemporary Arts Museum Houston, Hobby Center for the Performing Arts, and Rice University—just to name a few.

 

Baker Botts is dedicated to providing opportunities for employees and clients to increase their involvement and exposure to the arts. Each winter, the Houston office hosts a family holiday event tied to its support of local performing arts organizations. These events have taken place in conjunction with productions such as The Nutcracker at Houston Ballet, and The Grinch at Theater Under The Stars followed by an exclusive on-stage reception. These unique experiences allow Baker Botts to introduce the arts to a new generation and foster an early appreciation for the arts.

 

Baker Botts understands the importance of exposing youth to the arts, and the company provides art education opportunities for K-12 students. The firm’s Dallas office has sponsored Julius H. Dorsey Elementary School in the Pleasant Grove area of Dallas since 1993 in conjunction with the Dallas Independent School District Partners in Education Program. Among other activities, Baker Botts participates in the arts and crafts program that addresses the artistic needs of kindergartners who do not have access to art classes.

 

Baker Botts also incorporated the arts in conjunction with its diversity initiatives. In celebration of Hispanic Heritage Month in 2011, Baker Botts displayed an art exhibit by Artists of the Americas. The exhibit included original artworks by distinguished, internationally emerging artists from Latin America whose works have been recognized by prominent cultural institutions and will be featured in several of Baker Botts’ domestic offices.

 

Baker Botts is dedicated to providing unparalleled support to organizations benefiting people in the vibrant cities in which they office. Baker Botts’ involvement with the arts is a fundamental part of the firm’s activity and culture.

 

Photo: Houston Grand Opera’s 2010-2011 production of Donizetti’s “Lucia di Lammermoor.” Pictured are Albina Shagimuratova as Lucia and Scott Hendricks as Enrico Ashton. Photographer: Felix Sanchez

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2011 BCA 10 Winner, Walt Disney World Resort, Helps Communities Shine with the Arts

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2011 BCA 10 Winner, Walt Disney World Resort, Helps Communities Shine with the Arts

Disney is an avid supporter of the local community, with grant programs such as Helping Kids Shine, which has awarded $10,000 to $100,000 to support programs that inspire creativity, encourage compassion and promote health and well-being of families.

 

A 2012 beneficiary of the program was Quest Inc., which is using the Disney grant to introduce children with special needs to media arts.

 

Quest Kids is based in Orlando, Florida and for over 50 years, has supported Central Floridians with developmental disabilities by offering choices and opportunities to live, learn, work and play.  

 

Since the Walt Disney World Resort’s 1971 opening, it has honored the spirit of corporate citizenship by giving back to the local arts initiatives and the arts community, as a whole.

 

Disney uses a multifaceted approach in supporting the arts—from donating cash sponsorships and in-kind products to sharing the knowledge and expertise of its cast members—in order to make the most meaningful impact. Among these contributions is a $12.5 million capital investment in the Dr. Phillips Center for the Performing Arts, one of Disney’s largest gift to a Central Florida arts organization.

 

In 2010, the Walt Disney World Resort gave more than $350,000 in cash and more than $215,000 in in-kind products to the local arts community, including $107,000 in grants through the Disney Helping Kids Shine program.

In promoting employee volunteerism, in 2010  Disney catalogued more than 6,700 volunteer service hours for arts and cultural organizations, with hundreds more in board of directors and pro bono service. Disney also offered cast members an outlet for their creativity and a chance to showcase their talents while performing great music for worthy causes; this “cast club” was known as Encore! Cast Choir and Orchestra.

 

Founded in 2002 and including several hundred singers, musicians, dancers and production team members, at least half of the group has jobs outside of the company’s entertainment division and aren’t performers by trade. In addition, Encore! donated funds from its ticket sales to local arts charities, raising more than $150,000 by 2011.

 

Disney also assists arts and cultural organizations with fundraising opportunities. Housed in a permanent theater located at the Walt Disney World Resort, Cirque du Soleil’s La Nouba company and Orlando Ballet teamed up for a project in which performers from both organizations worked together to choreograph 10 original movements. Presented as an evening fundraiser, the production’s proceeds benefited the Ballet and donations were matched by Cirque up to $10,000.

 

Committed to promoting arts education and youth programming, Disney’s trustee investment in United Arts of Central Florida helps ensure that nearly 550,000 public school students in Lake, Orange, Osceola, and Seminole counties benefit from arts and cultural field trips and immersive experiences. Disney further invests in the children of its community as the primary sponsor of A Gift For Music, an afterschool program. Since its 1999 inception the program has provided free instruction on stringed instruments to 7,200 students, and is currently offered in six Title I schools.   

 

Photo: Disney Parks Blog

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2011 BCA 10 Winner, Booz Allen, Supports the Arts in Education with Norman Rockwell Exhibit

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2011 BCA 10 Winner, Booz Allen, Supports the Arts in Education with Norman Rockwell Exhibit

For the past 90 years, Booz Allen Hamilton  has donated millions of dollars to and volunteered thousands of hours for arts nonprofits and programs.

 

Committed to the promotion of a quality education, many of Booz Allen Hamilton’s arts-related sponsorships contain a component for students.

 

Major funding examples include the Norman Rockwell exhibition at the Smithsonian American Art Museum in 2010, the Edward Hopper exhibition at the National Gallery of Art in 2007, Imagination Stage, National Ballet, Inc., National Museum of Natural History, Evidence Dance Company, and the Studio Museum located in Harlem—just to name a few. In addition, the firm has provided thousands of Girl Scouts and Boy Scouts of America special opportunities to visit museums in order to instill a lifelong appreciation for the arts in America’s youth.

 

The Smithsonian American Art Museum’s Norman Rockwell exhibition, “Telling Stories: Norman Rockwell from the Collections of George Lucas and Steven Spielberg,” was the first to ever explore the connection between the iconic artist and film. For the Rockwell exhibition, the firm’s funding allowed the museum to implement a new format for their teachers’ kits in order to reach more schools.

 

In fact, 4,500 teachers accessed the Rockwell materials and more than 6,000 students toured the exhibition.

 

“In Norman Rockwell’s art, we see ourselves, our families and our neighbors—the heart and spirit of America,” said Ralph W. Shrader, former CEO of Booz Allen Hamilton. “We are delighted to support the Smithsonian American Art Museum on this major project, including an exciting series of public programs.”

 

The company is actively involved in the goals of arts nonprofits by providing financial contributions as well as pro bono consulting and ad and marketing support. For the Rockwell exhibit, members of the firm’s communications team worked tirelessly with the museum staff to develop a full-scale, Booz Allen Hamilton funded advertising campaign.

 

Booz Allen Hamilton employees shared their intellectual resources to enhance the museum’s advertising reach and media placement. The Smithsonian American Art Museum reported that, thanks to Booz Allen Hamilton’s support, 706,000 people visited the museum during the exhibition period, a 52 percent increase in attendance during the same period from the previous year.

 

 

The firm develops an audience within Booz Allen Hamilton, fostering an appreciation for the arts and supporting employees who volunteer their personal time to arts nonprofits. The firmholds Friends & Family Day at the museums they partner with, allowing employees to visit the exhibitions before the museum opens to the general public. Booz Allen Hamilton also purchases annual seasons of corporate seats at Wolf Trap, Warner Theater, National Theater, Strathmore, and the Kennedy Center and provides free tickets for employees via lottery every month so that, on an ongoing basis, employees enjoy and support the arts. To recognize the volunteer efforts of its employees at arts organizations, the company provides an unlimited number of cash contributions in the form of Volunteer Service Grants.

 

Photo: Norman Rockwell’s “Shadow Artist.” A shadow artist entertains, entrances and inspires young children.  Image sourced from artdaily.com

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2011 BCA Awardee, Aetna, Promotes Creativity in the Workforce

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2011 BCA Awardee, Aetna, Promotes Creativity in the Workforce

From music to dance, fine arts to performing arts, Aetna believes that the Arts can enhance one’s personal wellbeing, revitalize a community and create a world that bridges cultures and differences.

 

The company sees creativity in the workplace as essential to problem-solving and innovation, citing research from Psychology Today that indicates that creativity is the number one strategic priority for organizations and the world, at large.

 

Floyd W. Green III, Vice President and head of Community Relations and Marketing at Aetna says that, “Supporting the arts and people with an artistic background and passion aligns with Aetna’s goal of creating a talented, diverse workforce that can help this company thrive in the future. We are consistently striving to create unique new ideas that can help our business. At the core, art and innovation are incredibly similar and connected. In order to be a leader, we need to think creatively.”

 

For this reason, Aetna partnered with the Greater Hartford Arts Council to foster teamwork and creativity within employees by giving their workers a chance to create a work of art. The program, called Work of Art, gave Aetna employees a chance to work together on a painting that was assembled from small canvasses into one large painting, which would be displayed at the company’s headquarters.

 

Local artist, Nina Salazar worked alongside the Arts Council to help facilitate the project for employees – engaging workers to be creative and discover their artistic side.

 

Employees at first were excited, but hesitant, given they did not see themselves as artists, however by the end of the project, workers were inspired by their collective work and creative potential, becoming completely engrossed in the activity.

The work Aetna does with its employees is mirrored within the community. Aetna focuses on initiatives that explore the spirit of hope, health and diversity through the arts.

 

Historically headquartered in Hartford, CT, Aetna has directed more than 70 percent of its arts funding toward Connecticut cultural institutions, supporting 257 programs, events, and activities. Aetna is one of the founding funders of the Greater Hartford Arts Council (GHAC), having been a leader and core supporter since GHAC was established in 1971. Since 2006, Aetna has contributed more than $4.9 million to arts programs nationwide, sponsoring dozens of major exhibitions and performances.

 

Aetna also lends significant leadership to arts organizations’ programming and fundraising efforts. It was among the first to host a workplace giving campaign in 1995 and to enter the "$100,000 Club,” a special designation given to companies whose employees raise more than $100,000 a year for the Arts. Aetna’s workplace giving has raised $1,220,156. As for volunteer work, Aetna employees have logged more than 2.3 million volunteer hours since 2003.

 

Aetna is also a recipient of the 2016 BCA 10 Hall of Fame Award.

 

Photo: A message on the Apollo Theater’s marquee, thanking Aetna for sponsoring Apollo Theater’s Family Day. Image sourced from Aetna.

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2011 BCA Awardee, Wilde Lexus of Sarasota, Supports Arts to the Core

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2011 BCA Awardee, Wilde Lexus of Sarasota, Supports Arts to the Core

Wilde is located in Sarasota County, FL—a community known for its wealth of cultural amenities, organizations, initiatives, and events. In providing service to its community, Wilde Lexus of Sarasota has made community involvement with the arts a vital part of its core values and mission.

 

According to Mark Wilde, President of the Wilde Automotive Family, “The diversity and exceptional quality of cultural and performance arts are why many people have chosen this area.  The Wilde Automotive Family actively supports those who live, work and visit this community and the values most important to them.  The arts are fundamental to our humanity… they inspire us, foster creativity, and help us learn about ourselves and the world around us.”

 

The company recognizes the importance of the arts to the economy and character of Sarasota, and bolsters its community by maintaining substantial partnerships with arts and cultural organizations throughout the year. As an active member of Sarasota County, Wilde Automotive Family has donated approximately $3 million to the arts since it opened its doors more than 20 years ago.

 

The Wilde Automotive Family has supported more than 50 nonprofit organizations, efforts, and initiatives annually, including the Van Wezel Performing Arts Hall, the Asolo Repertory Theatre, the Sarasota Orchestra, Sarasota Film Festival, and Season of Sculpture—five of the area’s largest arts organizations.  Wilde’s partnerships have been based on cash donations as well as time donated by willing employees. The Wilde Automotive Family gave nearly a quarter of a million dollars to the arts in 2010, approximately 85 percent of its annual philanthropic giving.

 

The Wilde Automotive Family has supported the Van Wezel, sponsoring the diverse group of performing arts that comprise the “Broadway Series” for the past nine years.  Van Wezel attendees are welcomed with a Wilde display of new Lexus models outside and a product specialist and literature inside.

 

Wilde is especially interested in community arts groupsthat foster strong arts education programs,working closely with underserved schools and at-risk youth groups.The Van Wezel Performing Arts Hall offers acclaimed programs that introduce public school students to the world’s great thinkers, performers, and artists. Some of these programs offer residency programs in area schools, participatory workshops, lectures, demonstrations, and master classes for both students and teachers. Wilde firmly believes that the arts are a vital, life-affirming force in society and that all children should be given the opportunity to experience the arts in a personal way.  

 

Wilde has designed partnership campaigns that creatively mix interactions between area-based arts and culture organizations. Wilde Automotive integrated the efforts of multiple groups by hosting special fundraisers for topical issues and concerns at arts venues. Wilde has raised funds at arts events for hurricane victims, low income children with medical needs, underserved school programs, and other charitable efforts, helping to make the arts a solution to contemporary problems.

 

More about Wilde's 2011 BCA 10 Award here.

 

Photo: Performance of “Kinky Boots” at the Van Wezel Performance Arts Hall in Sarasota, Florida, an organization supported by Wilde Lexus of Sarasota. Image sourced from broadwayworld.com

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